Products / Direct Dyes

Direct Dyes

Royce is a global leader in producing high-quality, anionic, water based Direct dyes for use in the Paper Industry. Direct dyes are commonly used in the production of recycled linerboard, decorative tissue, molded pulp products and unbleached kraft specialties.

Direct Dye Liquids for Paper

Royce Product Name
Color Index
Passaic Direct Yellow TGX Liquid

Direct Yellow 11

Passaic Direct Orange WS Liquid

Direct Orange 102

Passaic Direct Brown CH Liquid

Direct Brown Mix

Passaic Direct Red 8BL Liquid

Direct Red 81

Beyond product quality, a commitment to
superior service and innovation.

Top Quality Standards

Royce does not sacrifice quality in pursuit of short-term gain. We maintain long-term relationships with all of our key suppliers.

Rigorous Product Testing

Royce certifies every shipment, and in most cases tests our materials in our customer’s application to ensure its performance in finished product.

Sourcing & Validation

Royce has almost 90 years experience developing supply relationships, and in some cases has transferred technology to our suppliers. This cooperative approach ensures our suppliers meet or exceed our quality standards.

Industry Expertise & Custom Solutions

Royce employs a team of applications specialists, experts in not only the chemistry of our products, but also the application of them at our customers.

Capacity + Reliability

Royce has the financial strength to support our customer’s needs. Whether customers need just-in-time delivery, or require seasonal adjustments of inventory, Royce is always ready to provide support.

Superior Customer Service

Royce’s customer service department is always rated as exceptional. If you need an answer, you can count on someone answering the phone and responding to you quickly.